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Posts Tagged ‘publishers’
AdSense Publishers Reach $1 Billion
Thursday, February 4th, 2010Google AdSense Publishers Reach $1 Billion
Monday, January 25th, 2010
Google AdSense publishers speak about their experience
Monday, January 4th, 2010Get Goghing with AdSense for search
Saturday, March 21st, 2009A few months ago, we shared a number of AdSense for search optimization tips with you. Here’s the story of one AdSense publisher who recently tried some of these techniques and saw substantial results after making a few small changes.
VanGoghGallery.com is an art resource site that provides information about the life and work of Vincent van Gogh. Site owner Greg Alexander runs the Van Gogh Gallery to educate and share information about the artist, and has also used the site to explore new Internet marketing techniques. Greg joined AdSense in 2007, and although he didn’t know much about the program at first, he found it “a great opportunity to generate some revenue without spending the effort to sell ads.” He also tried other ad providers, “but none of them yielded the results that AdSense did. In addition, AdSense was the only one that provided relevant ads for our visitors.”
To help users navigate through the many pages of the Van Gogh Gallery, Greg added an AdSense for search box to the right column of his pages. By enabling SiteSearch and displaying search results on his own pages, he was able to help users find what they were looking for while staying on his site.
As an optimization experiment, Greg recently moved his search box to the center column of his pages and extended it to twice its original width.
Before
After
In addition, Greg made slight changes to the search results pages — he removed the borders from the ads and search results, and added a new search box to the search results pages. According to Greg, “altogether, these changes took less than 15 minutes to do.”
After making these updates, Greg noticed a dramatic and immediate increase in the usage of search on the Van Gogh Gallery. He found that “the number of queries performed each day increased 8 to 10 times, and search ad clicks and revenues increased even more.” His search earnings quickly grew from less than a dollar a day to double digits since his optimization test. “Now we frequently receive more search ad clicks than our total number of searches pre-optimization,” says Greg. “I’m still amazed at how simple changes can have such an incredible impact.”
Greg has started using the earnings from his AdSearch optimization efforts to build and host additional websites about other artists. “Ultimately,” Greg says,”we hope to use the earnings to fund research trips to Europe to see the works of the masters and expand the quality of information we offer visitors to our sites.”
Have you also tried our AdSense for search optimization tips and found success? Let us know.
Tags: adsense, page, publishers, the, Competitive, topic, interestRelated posts
Happy first birthday, Google Ad Manager
Saturday, March 21st, 2009A year ago today, we announced the beta release of Google Ad Manager, our hosted ad serving and management solution for publishers with small direct sales teams. Over the past year we’ve made Ad Manager widely available to all publishers in 32 languages and introduced many exciting new features, including the ability to preview creatives on your site and recently, free-form targeting and roadblocking. We’ve also made improvements to our forecasting system and to the AdSense price optimization feature in Ad Manager to help publishers maximize the revenue of their advertising inventory, as well as throughout Ad Manager. Now, thousands of publishers in hundreds of countries serve billions of ad impressions each day with Ad Manager, and we’ve heard from them that it has helped them increase revenue, cut serving costs, and save time managing campaigns. We’d like to thank each and every one of you for using Ad Manager, providing us with product feedback, participating in the Ad Manager Forum, and helping us make Ad Manager a better product.
This time of year also marks another important anniversary, Google’s acquisition of DoubleClick, a premier provider of digital marketing technology and services. Our teams have been focused on combining resources to help publishers of all sizes tackle key operational challenges, grow their audiences, and develop new revenue opportunities. Together, we’ve already made significant enhancements to both Google Ad Manager and DART for Publishers, our advertising platform for publishers with larger direct sales teams, and we look forward to bringing you even more exciting innovations in the year to come.
Tags: Tool, setup tab, the, effect, english language, Competitive, Help, Block, policy compliance, spike, adsense, images, publisher, type, north america, google adsense, topicRelated posts
Adsense Image Upload Plus
Thursday, March 5th, 2009Adsense Image Upload Plus is earn money with Google AdSense scripts.
Adsense Image Upload Plus is adsenselabs solution to start free image upload/host service or image/gallery section on your site.
Images upload process won’t reload whole page + generate codes to post images on forums or in blog posts.
Adsense Image Upload Plus is a great free photo hosting for your daily online surfing.
You will have several types of links to the photo that you have stored with us including a direct link which makes it suitable to publish the photo anywhere while the links can be also used in websites,
blogs and any content management system.
free installation & free Upgrades.
Buy this scripts
Tags: spike, the, URLs, setup tab, effect, URL, google adsense, click, Preview, pay per click, Block, refresher, adsense, policy compliance, english language, littera, typeRelated posts
Extending AdSense for domains to all publishers
Saturday, February 28th, 2009Many publishers have approached us looking for a way to monetize their domains, and today, we’re excited to announce the expansion of AdSense for domains. This product allows publishers to earn revenue through ads placed on undeveloped domains.
With AdSense for domains, users can find relevant information rather than see empty pages or “page not found” errors. Today we present ads, links, and search results on the pages, and may add other useful information in the future. To ensure positive user experience and the quality of our network, these sites are monitored for policy compliance and prohibited from using text and images designed to confuse users.
Advertisers also have additional opportunities to find their customers, and ads on these pages convert well. In addition, we regularly receive requests from advertisers who have found domains to be an effective way to reach their users.
The product will be initially rolled out in phases to English-language AdSense publishers located in North America, and we’ll expand to additional regions and languages in the future. To check whether AdSense for domains has been enabled for your account, log in and visit your AdSense Setup tab. For more information, please visit our Help Center.
Tags: adsense, setup tab, policy compliance, north america, advertisers, publishers, user experience, english language